Monday, April 13, 2015

Pixar names main building after Steve Jobs

Pixar names main building after Steve Jobs
Steve Jobs has been memorialized on film studio Pixar's campus.The Pixar Times, a site dedicated to the film studio, reported yesterday that the Pixar main building is now known as "The Steve Jobs Building." Junn Lee, a Pixar employee, yesterday tweeted a picture of the building with its new name atop the entranceway.Pixar likely wouldn't be the company it is today without Steve Jobs. In the mid-1980s, the company was having trouble staying afloat under the leadership of famed director George Lucas. After his ouster from Apple, Steve Jobs paid Lucas $5 million for Pixar's technology rights. He then invested more and more cash to finally buy out the entire company.Related stories'Avatar,' 'Star Trek,' 'District 9' get visual-effects Oscar nodsPixar exec to join Twitter as CFOToy Story 3 game celebrates Pixar's spirit of playPixar releases vintage Lots-o-Huggin' Bear adsMicrosoft updates Internet Explorer 9 test versionThat cash infusion led Jobs to take on the role of Pixar's chairman. He also eventually became the company's CEO. After "Toy Story" became Pixar's first mega-hit, the company took off, leading some to believe that if not for Jobs, the studio would have folded. After several subsequent film successes, Jobs sold off Pixar to Disney for $7.4 billion in 2006.Steve Jobs died last year at the age of 56 after a long battle with cancer. In addition to receiving honors at Pixar, Jobs, who is best known for co-founding Apple, has been continually memorialized at Apple's Cupertino, Calif., headquarters.(Via The Verge)


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